This review is about who your website brings in. We went through the site, your search rankings and your reviews. Your single biggest source of Google traffic is a PDF about the ESB's grid connection paperwork, not a service page. "Solar panels tipperary" does bring a handful of real visits, a genuine partial win most sites we review don't have. Six other well-written guides, on grants, costs, and choosing an installer, sit far past page one with nothing. It's all detailed below, with what to do about each one.
Google tracks 21 searches for the site. Real visits come from five of them, and they add up to your full 21 a month, to the visit. Twelve of those visits go to a PDF explaining the NC6 grid connection form. Seven go to "solar panels tipperary," a genuine home-county win. Everything else you've written, buried.
| What people Google | People / month | Your situation | |
|---|---|---|---|
| nc6 form | 390 | 9th, on the raw PDF. Brings 12 visits combined with its guide page. | 9th |
| solar panels tipperary | 210 | 4th. Your own county, genuinely working. Brings 7 visits. | 4th |
| seai grants solar panels | 390 | 14th, on a real grants guide. Zero visits. | 14th |
| solar panel companies ireland | 170 | 76th, on your "best installer" guide. | 76th |
| solar panel roof | 260 | 49th, your weakest ranking. | 49th |
"Solar panels tipperary" proves the site can rank on its own merits. The pattern from there is clear: your informational content, real guides on grants, costs and choosing an installer, is written well enough to exist, but none of it has been given the aim needed to compete for the search it answers.
The reviews are real and already shown, the case studies are real and named, this isn't a trust problem. These are the specific gaps in reach.
None of this is a design or trust problem, the reviews are shown, the case studies are real, the founder's name is on the page. What's missing is reach: more sites linking in, and the existing guides given a real shot at the searches they already answer.
Each fix below is ready to hand to whoever manages the site.
Start at the top. The bottom block is the work that moves the numbers.
21 visits a month arrive from Google today.
Over half come from a grid-connection PDF, not a sales page.
"Seai grants solar panels" alone is 390 searches a month, currently unclaimed.
Your Tipperary ranking proves the pattern works. Repeating it for a second county and sharpening the grants guide gives the site a real shot at traffic beyond a grid-connection form. What that becomes in enquiries and signed jobs depends on your close rate and your job values, and you know those numbers better than anyone. That's the sum worth doing on your side.
Other Tipperary and mid-west installers are already building the links and county pages this site is missing. The genuine review record and real case studies you already have only compound in value the sooner more of the site earns its own visibility.